Skip to content

Tag Archives: Aaron Pogue

The Magic of Marketing: A Cautionary Tale

Tweet Once upon a time there was a man named Aaron Pogue. He worked every day as a writer, and yet he dreamed every day of working as a writer. You see, he worked as a technical writer translating Engineer into English. But he wanted to be a fiction writer so he could translate words into dreams. […]

Technical Tip: Filling Out a Product Page

Tweet Last week I talked about some of the different promotional material you’ll need to develop for your book. This week I wanted to continue my “Technical Tip” feature with a little explanation of how you’ll use that material. If you’ve already start self-publishing, you won’t find much new here. Mostly, this post is intended […]

The State of Modern Publishing (Part 1)

Tweet My goal with this column is to share what I’ve learned about indie publishing and establish a place for us to discuss our experiences. To kick that process off, I thought it would be smart to provide a brief overview of my impression of the current state of indie publishing. That’s definitely a moving […]

Technical Tip: Tabs

Tweet For reasons that will soon become obvious, I’ve been spending a lot of time lately at Kindleboards. It’s a fantastic forum for indie writers (as long as you don’t let it use up your writing time). A lot of very friendly, very talented people hang out there, and they’re generous about answering new writers’ […]

Why You Need an Editor

Tweet Two weeks ago I introduced myself and explained that I’m the editor for Consortium Books. In the world of self-publishing, editors are more important than ever to add credibility to your work. Why? Let me tell you. Unless you’re publishing your book to hold it in your hands, hug it, and then put in on a […]

Pulp Ain’t Just in Oranges: Remaking a Synopsis into Promo Copy

Tweet Last time I explained how unexpectedly good promotional copy caused me to be crowned King of Promotional Copy. (Kings and czars? I definitely have delusions of grandeur.) This time, I’m going to tell you how a really good job making bad copy led to discovering the Consortium Formula for promotional copy. But before that, […]

Promotional Materials

Tweet I promised to talk about the new publishing marketplace here. I’ve said repeatedly that there has never been a better time to be a writer. But even as self-publishing opened the door for a lot of writers to make comfortable livings instead of papering their walls with rejection letters, one common refrain among writers […]

Welcome to the New “Unstressed Syllables”

Tweet It took a little longer than I’d expected, but I’m proud to share with you the all-new Unstressed Syllables. This site used to be a place for me to keep friends and family updated on my writing and other projects. About a year ago I moved all that stuff over to AaronPogue.com. I also […]

A Peek Behind the Curtain, or, A Word from the Editor

Tweet Good morning, readers and writers! I’m Jessie Sanders. You may have heard of me. No? Well, that’s probably becuase I’m the editor. I’ve been editing my own work since I was a teenager. I come from a family of perfectionists and English majors, so I would often craft a few pages of a story […]

How to Write a Helpful Book Review

Here’s the whole guide: Tell the world what you enjoyed about reading this book.